Dr. Angelino Viceisza, Assistant Professor of Economics, has been awarded a two-year grant from the National Science Foundation in the amount of $135,720. His project, a collaborative research endeavor with Duke University is entitled, Collaborative Research: “Media Influences on Entrepreneurship and Innovation”. This research uses the idea that television is often credited for breaking new cultural ground, ushering in acceptance of minority groups, and shifting opinions on important social issues of the day. Dr. Viceisza’s study will combine data from a wide range of sources, such as Nielsen ratings, in-take data from the US Small Business Administration, patent application data from the US Patent and Trade Office, and data on business existence/creation, to explore whether exposure to a televised business plan competition affects rates of new business formation across the United States. The results have the potential to suggest a low cost means of introducing large numbers of individuals to the central challenges facing startups, and what can be done to overcome them. Students from Spelman College and Duke University will collaborate on collecting, merging, and analyzing a dataset that comprises hundreds of thousands of observations and will serve as the foundation for the project. The Spelman research assistant will also travel to Duke to advance this work.
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